Diaspora at Work: Naijaborn.com co-founder Francis O. Oghuma

Diaspora at work Nigeria

A couple of weeks ago, I was I had an email correspondence with Francis O. Oghuma, one enterprising Nigerian, and co-founder of Naijaborn, a social network dedicated to the vibrant Nigerian diaspora community. He recently emailed us that NaijaBorn has surpassed 1,500 members in it’s public beta. No word yet on when the site will be out of public beta, but if you are Nigerian or a friend of Nigeria and culture, “show ya sef” at Naijaborn and get an account!


chief_qubeHi could you tell me a little bit more about Naijaborn?
Naijaborn hosted on naijaborn.com is a nigerian social platform that helps connect and expose nigerians to other nigerians and friends of Nigeria. The platform is a viral approach to exposing what nigerians are capable of doing to the whole world in a clean, easy to use and well branded platform.

How was Naijaborn started? What motivated you to start the service?
NAIJABORN started cause we cudnt find a uniform voice or a particular platform that connects nigerians and spread d naija good news. Mainly because Nigerians are everywhere and we believe creating a virtual online place for them to connect with motherland in a professiional way

Who is your target market?
Our primary target is Nigerians world wide and secondary market is friends of Nigeria and business men who wish to do business in Nigeria with Nigerians.

How many members do you have so far registered?
Our public beta already has 1,500+ members and we are increasing daily.

What’s Naijaborn’s mission?
Mission of Naijaborn is to connect Nigerians globally and expose their works to the rest of the world.

What kinds of services are you planning on offering through Naijaborn?
We plan to offer music and other works of arts distribution on naijaborn, branding and marketing solutions, business solutions in forms of Business to Business and Business to Consumer solutions.

What goals are you trying to accomplish with this service?
We wish to create an easy to use platform for Nigerians and people interested in Nigeria and its people. We are working hard to create a database of 100 million+ nigerians and friends, that will host talents, businesses, brands and all sort of applications; to mine the data and get usefull information about the Nigerian people.

And finally, how do you hope this will impact Nigeria?
The platform will help to rebrand the image of Nigeria and let the world get to know more about Nigeria other than what they currently know about the great nation.

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    September 21, 2009 at 6:51 pm

    […] Project Diaspora » PD talks to Naijaborn.com founder Francis O. Oghuma Share and […]

  • Francis Oghuma
    September 22, 2009 at 7:34 am

    Thanks a million ! SHOW YA SEF !

  • mambenanje
    September 22, 2009 at 10:31 am

    Thanks projectdiaspora for showcasing SHOW YA SEF, to the world.
    We currently at 1500+ members so the article might need a little update in the interview stating 500+members
    Show Ya Sef

    • tms ruge
      September 22, 2009 at 10:43 am

      Thanks, it's been updated. Good luck with this initiative. Please keep us informed on how you are doing and we'll be happy to promote!

      And thanks for doing your part to change the image of Africa!

      • mambenanje
        September 23, 2009 at 10:56 am

        Ok ruge
        we will ensure that our media guys stay in touch with projectdiaspora.org as we move on in our quest for 100,000users by the end of this year.
        you can also follow our updates regularly on our blog and our twitter.

  • Ahmad Mukoshy
    September 22, 2009 at 4:34 am

    Nice one, truely we’re building a strong and welcoming initiatieve. Naijaborn is the first of its kind, our target and plans are unique.

    We showcase tallents, link businesses and customers as well as create a directory of professionals.

    I’m Ahmad Mukoshy, VP Engineering of Naijaborn.